Search & Organic Growth
Search & Organic Growth Agency
As a search and organic growth agency, we help businesses rank for the searches their customers use, on Google, in local map results, and in AI answers from platforms like ChatGPT and Gemini.
Get found where your customers search.
Challenges
You’re here because customers should be finding you first, right?
Are competitors outranking you for the searches that bring in customers?
When people search for what you offer, most of the clicks go to the first few results. We research the keywords your customers use, analyze the competitors ranking ahead of you, and develop a strategy to move your pages up for the searches that lead to sales.
Is your website holding back your rankings?
Search engines have to crawl, index, and understand your website before your content can perform. Slow pages, crawl errors, broken links, poor mobile usability, and confusing site structure can all limit visibility. A technical SEO audit finds these issues and prioritizes the fixes.
Is your business showing up in AI search?
More people now look for answers in ChatGPT, Gemini, and Google's AI Overviews. We strengthen your content structure, structured data, and authority signals so your business is more likely to be cited in AI-generated answers as well as traditional search results.
How our search & organic growth services can help
Discover how SEO can grow your business.
More qualified traffic
Ranking for the searches your customers use brings people to your website who are actively looking for what you offer.
More leads and revenue
SEO is measured by the calls, form submissions, and sales it produces, with rankings as the means to that end.
Visibility in local results
Google Business Profile optimization, reviews, citations, and location pages help you appear in the map pack when nearby customers search.
Presence in AI answers
Content and technical work designed for AI search helps your business get cited by ChatGPT, Gemini, and AI Overviews.
Lower acquisition costs
Organic traffic keeps arriving without paying for every click, lowering the cost of each new customer over time.
Long-term growth
Authority, content, and technical improvements compound on each other, so results continue to grow month after month.
Companies we’ve worked with
A few familiar faces
Capabilities
How we can help.
Explore our capabilities
Inside our search & organic growth services
How we grow your organic search visibility.
01
SEO Audit
Reviewing your current search performance
We start with a full review of your website and search presence: technical health, rankings, content, backlinks, local listings, analytics, and conversion paths. You get a straightforward report on what is working, what isn't, and where the biggest opportunities are.
Key stepsTechnical site auditContent and ranking reviewBacklink profile reviewAnalytics and conversion review
DeliverablesSEO audit reportPriority action list
02
Keyword & Competitor Research
Finding the searches that lead to sales
We identify the keywords your customers use, the intent behind them, and the competitors currently ranking for them. This shows which terms to target first based on your goals, your competition, and your content.
Key stepsIntent-based keyword researchCompetitor analysisTopic and content gap analysisLocal search research
DeliverablesKeyword strategyCompetitive analysis
03
Strategy
Mapping out a plan around your business goals
Using the audit and research, we create a custom SEO roadmap with defined priorities, milestones, and KPIs tied to traffic, leads, and revenue, tailored specifically to your business.
Key stepsRoadmap and prioritiesMilestones and KPIsContent planLocal and AI search plan
DeliverablesSEO roadmapKPI plan
04
Technical & On-Page SEO
Improving the website itself
We fix technical issues that limit visibility, including site speed, mobile usability, indexing, structured data, and site architecture, and optimize each page's titles, headings, internal links, images, and copy.
Key stepsTechnical fixesStructured dataOn-page optimizationInternal linking
DeliverablesTechnical improvementsOptimized pages
05
Content & Authority
Creating content and earning links
We write service pages, landing pages, and articles that answer your customers' questions, and earn authority through link building, digital PR, local citations, and reviews.
Key stepsSEO content writingLink building and digital PRGoogle Business Profile and citationsReview strategy
DeliverablesNew and updated contentAuthority growth
06
Reporting & Optimization
Tracking results and refining the strategy
Dashboards track rankings, traffic, leads, and revenue. We report on progress regularly, test new opportunities, and adjust the strategy as search engines and your market change.
Key stepsRankings and traffic trackingLead and revenue reportingOngoing testingStrategy updates
DeliverablesPerformance reportsUpdated roadmap
Show up when customers search for you.
SEO measured by traffic, leads, and revenue.
Featured Cases
Discover how we help businesses grow through search.
#searchLocal Search
Restoration Connection
GOOGLE BUSINESS PROFILEOptimized listing
LOCALSouthern Illinois
EMERGENCYHigh-intent searches
Google Business Profile optimization for an emergency restoration company, so homeowners searching for urgent help nearby find a complete listing ready to call.
Explore
#searchWebsite & SEO
Bruce Electric Service
SEO FOUNDATIONBuilt into the site
SERVICE PAGESFor every specialty
MARION, ILElectrical contractor
A new website and SEO foundation for a longtime Marion electrical contractor, with service pages for each specialty so customers can find the right service in search.
Explore
#searchWebsite & SEO
DeRuntz Consulting Group
WORK READYLeadership framework
SEARCH-READYContent structure
BOOK LAUNCHSupported online
A search-ready website for DeRuntz Consulting Group and its Work Ready framework, organized so its workshops, speaking, and book are easy to find.
ExploreFAQ
Search & SEO questions, answered.
How long does SEO take to show results?
Most sites start seeing measurable movement in rankings and traffic within three to six months, with meaningful lead and revenue growth typically compounding over six to twelve months. Competitive industries and newer websites usually take longer than established sites in less competitive markets.
Can you guarantee a #1 ranking on Google?
No agency honestly can, since Google's algorithm weighs hundreds of signals and changes constantly. What we can commit to is a documented strategy, consistent execution, and transparent reporting on rankings, traffic, and the leads those rankings produce.
How much does SEO cost?
Monthly SEO retainers typically start around $1,500 to $2,500 depending on your market, competition, and goals. One-time technical audits and website migrations are quoted separately based on scope.
What's the difference between SEO and paid search ads?
Paid ads put you at the top of search results immediately but stop producing traffic the moment you stop paying. SEO takes longer to gain traction but keeps generating traffic without a per-click cost once your pages are ranking well. Many clients run both together.
Do you also write blog posts and website content?
Yes. Content creation, service pages, landing pages, and blog articles written around the keywords your customers search for are part of most SEO engagements.
How do you optimize for AI search tools like ChatGPT and Google's AI Overviews?
We structure your content and markup so AI tools can easily pull accurate information about your business, services, and expertise. This includes structured data, straightforward answer formatting, and the same authority signals that help traditional rankings.
Will you help us rank locally or nationally?
Both, depending on your business. Local service businesses typically need Google Business Profile optimization, citations, and location pages, while businesses competing nationally need a broader content and authority strategy.
What happens if a Google algorithm update affects our rankings?
We monitor ranking and traffic changes closely and adjust the strategy when an update shifts what's working. Sites following legitimate, long-term SEO practices tend to recover faster and see smaller drops than sites relying on shortcuts.
Can you fix the SEO on our current website, or do we need a new one?
In most cases we can improve an existing website's SEO through technical fixes, content updates, and on-page optimization. A new website only becomes necessary when the platform itself is limiting what's possible.
How do we know if SEO is working?
You'll get a dashboard tracking rankings, organic traffic, leads, and revenue, plus a regular performance review measuring the business results those rankings produce.