Increase in qualified website sessions
← Back to case studiesLeadership DevelopmentDeRuntz Consulting Group
Bringing a leadership framework, a book and a speaker under one roof
The Challenge
DeRuntz Consulting Group needed a website that could bring its leadership practice, speaking, workshops, and Work Ready book into one decisive digital presence. The project established the firm as a leadership development authority, explained Work Ready, and gave students, parents, universities, and corporate teams direct pathways to learn more, book a session, or get the book.
Growth in high-intent search visibility
Improvement in conversion actions
Customer journeys simplified
One digital home for Work Ready.
DeRuntz Consulting Group — Web · SEO · Copywriting
Translating Work Ready into a digital experience
What We Did
DeRuntz Consulting Group works with students, recent graduates, parents, universities, corporate HR leaders, and leadership organizations. The site gives each audience its own route into the Work Ready book, speaking, workshops, and methodology.
01What we built around Work Ready
The Strategy
The website is structured around the firm’s expertise, the promise of Work Ready, and every way people can engage with the framework. The page flow introduces the leadership opportunity, explains Work Ready, speaks to each audience, and keeps books, speaking, workshops, and contact within easy reach.
- Website design and development
- Audience-specific messaging for students, parents, universities, and corporate teams
- Speaking, workshop, book, and contact calls to action
- Content structure for leadership development and workforce readiness
Creating a platform built for the next audience
The Results
The site turns DeRuntz Consulting Group’s leadership philosophy into a specific offer for every audience. The firm’s credibility, Work Ready, and each next step now share one platform for speaking, teaching, consulting, and book promotion.
