Authority & Digital PR

Authority & Digital PR: Media Outreach

A pitch tailored to what each journalist covers gets read, and a strong story gets the attention it deserves.

Challenges

Authority & Digital PR: Media Outreach

01

What you are commissioning

Effective media outreach depends on pitching the right story to the right journalist. We research relevant journalists and publications for your industry and craft pitches suited to what they cover, building relationships that pay off across multiple stories over time.

Companies we’ve worked with

A few familiar faces

Our process

From the first conversation to delivery.

01

Understand

We research journalists and publications relevant to your industry and story, so pitches land with people who care.

02

Create

We craft and send targeted pitches suited to each outlet's coverage, so the story gets a real read.

03

Deliver

We follow up and build relationships that support future coverage, so this pitch isn't the last one that lands.

FAQ

Before we get started.

Do you have existing relationships with journalists?

We maintain relationships built through past outreach and continually develop new ones relevant to each client's industry.

What's a realistic response rate for media pitches?

It varies widely by story quality and outlet, but a well-targeted, relevant pitch performs meaningfully better than a mass-distributed one.