Paid Social

Paid Social: LinkedIn Ads

B2B advertisers waste real money reaching people who will never sign off on a purchase, whether the ad landed on the wrong seniority level or the wrong department entirely.

Challenges

Paid Social: LinkedIn Ads

01

What you are commissioning

LinkedIn's targeting by job function, seniority, industry, and company size makes it the strongest platform for reaching a specific professional audience, and we shape campaigns around that precision, with creative and offers written for a professional context, and a budget plan that accounts for LinkedIn's typically higher costs.

Companies we’ve worked with

A few familiar faces

Our process

From the first conversation to delivery.

01

Understand

We define the professional audience segments most likely to convert, so your budget reaches people with real buying authority.

02

Create

We write creative and offers suited to a professional, B2B context, so the message lands with the right seniority.

03

Deliver

We monitor cost efficiency closely given LinkedIn's higher typical costs, so every click justifies its place.

FAQ

Before we get started.

Does LinkedIn justify the higher cost per click?

For the right B2B audience, the targeting precision usually outweighs the higher cost.

What budget makes sense for LinkedIn Ads?

Typically a meaningful monthly budget, so there's useful data to learn from. We'll size this to your specific audience during planning.